Monday, 22 August 2011

Breakfast Cereal Review By Choice

Many ready-to-eat breakfast cereals, especially those marketed to children, contain alarming levels of sugar – so much so that they really belong in the confectionery aisle. Yet often their manufacturers hide behind vitamins and minerals health claims, that mask the cereal’s serious nutritional shortcomings.

CHOICE analysed the nutritional value of 166 ready-to-eat breakfast cereals found in major supermarkets. The good news is, since their last review in 2009 the amount of cereals in the the very high-fibre category has increased. What hasn’t changed, however, is the fact that too many cereals contain far too much sugar and salt.

CHOICE wants tougher labelling laws so that manufacturers can't sugar-coat cereals with claims about nutrition content and health benefits that don’t give a true reflection of how healthy a food is. For example, if a low-fibre cereal is packed full of added sugars and high in salt (such as kellogs nutrigrain) it shouldn’t be able to claim that it has ‘protein for muscle development’ and ‘calcium for strong bones’. Cereals targeting children seem to be the worst offenders.

In this blog i have only listed the cereals that have been proven to be low in fibre. I think many of you will be suprised at the list of so called "healthy cereals" that can contain up to 46g of sugar per 100g (that is almost half) which is on par with allens snakes (48g/100g), do you really want to be serving your family lollies for breakfast?

Take a look at the table below and tell me what you think. If you would like me to review a particular cereal that you or your family consume please eamil courtney@vitalianaturalhealth.com.au




 For more information or to request an appointment please email courtney@vitalianaturalhealth.com.au
Or call/SMS 0421125517

Health & Happiness
Courtney Xxx

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